#CBUS10 :: JENI’S SPLENDID ICE CREAMS
Jeni’s Splendid Ice Creams launched in Columbus, OH in 2002. Jeni recalls a line going out the door and down the sidewalk on opening day at The North Market, and says “I knew we were onto something.”
It’s All About Perspective.
You can be so close to a thing – your business goals, your dreams for making an impact, your operational challenges – that it’s impossible to see it clearly, and in a way that results in forward motion.
Everyone Loves a Good Story.
Everyone loves a good story. Even more? Everyone loves to be part of a good story.
4 Questions Your Brand Must Answer.
The internet is crowded with forgettable brands who aren’t making money and aren’t making an impact. Don’t be one of them.